Pelatihan CSR COMMUNICATION AND SOCIAL BRANDING BUILDING

PENDAHULUAN:
Nilai sebuah brand bukan hanya dari visual (logo) dan baris kata, tetapi juga respon emosional kolektif tentang pencitraan dan pengalaman. Jika brand, umumnya dibangun perusahaan dengan pemasaran tradisional, social brand justru dibangun oleh pemasaran sosial dan dibentuk oleh konsumen itu sendiri.

CAKUPAN MATERI TRAINING:
1. Corporate Branding
2. Brand Planning
3. Corporate Identity and reputation,
4. Social Brand
5. Stakeholder Mapping
6. Communication to Stakeholder Relevant
7. CSR Communication as Social Branding
8. Cyber Branding
9. Tools and techniques of Social Brand.

OBJEKTIF TRAINING:
1. Memberikan mindset dan pemahaman tentang social brand.
2. Peserta mampu mengimplementasikan dan membangun social brand perusahaan.

SIAPA SEBAIKNYA MENGIKUTI TRAINING INI?:
1. Public Relations/Humas
2. Brand Executive
3. Praktisi CSR

METODE TRAINING:
1. Presentasi
2. Case Study
3. Diskusi
4. Dialog Informal

VENUE : Jakarta (Maxone Hotel Menteng, Balairung Hotel Matraman, Sentral Hotel, Haris Tebet, Gd Muamalat Institute, Ibis Manggadua, Little Amaroossa Residence, Cosmo Amaroossa, Zodiak MT. Haryono, Grand Tjokro)

TRAINING DURATION : 2 days

INVESTMENT/PERSON :
1. Rp. 4.500.000/person (full fare) or
2. Rp. 4.250.000/person (early bird, payment 1 week before training) or
3. Rp. 3.950.000/person (if there are 3 persons or more from the same company)

FACILITIES FOR PARTICIPANTS :
1. Training Module
2. Flash Disk contains training material
3. Certificate
4. Stationeries: NoteBook and Ballpoint
5. T-Shirt
6. Backpack
7. Training Photo
8. Training room with full AC facilities and multimedia
9. Lunch and twice coffeebreak everyday of training
10. Qualified instructor

Training Serupa

• STRATEGIC HUMAN RESOURCE MANAGEMENT AND ORGANIZATION DEVELOPMENTJakarta
• PROCUREMENT PURCHASING MANAGEMENTJakarta
• Digital Marketing untuk UMKM – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Digital Marketing Berbasis Kecerdasan Buatan (Artificial Intelligence) – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Search Engine Optimization (SEO) Specialist – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Content Creator – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Sosial Media Marketing – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Digital Marketing – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Image Editor – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Operator Desain Senior – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Operator Desain Junior – Sertifikasi BNSPBandung, Jakarta, Yogyakarta
• Fotografer Model – Sertifikasi BNSPBandung, Jakarta, Yogyakarta

Artikel Terkait

• Training Fundamental of Radio Communications untuk Perencanaan Radio Link

  29/9/2026

• Training Fraud Management in Telecommunication Business untuk Mengurangi Risiko Kerugian

  29/9/2026

• Training Basic Telecommunication PABX Memahami Sistem PBX dan IP-PBX

  23/9/2026

• Training Fieldbus and Industrial Data Communication untuk Sistem Otomasi Industri

  15/8/2026

• Training Building Maintenance untuk Manajemen Perawatan Gedung

  12/8/2026

• Training PLC Communication and LAN dengan Sertifikat Kompetensi

  4/8/2026